organic leads

Getting started with keyword research Our keyword research starts with knowing what the clients business is and how people seek to look up for their company online After a lot of brainstorming and discussion sessions we come up with a funnel strategy that helps target the customer at every stage of their quest. You need to answer these three questions if you have to choose the right keywords What are people searching for It is a fact that the search engines work on the intention of what the user is trying to look for so you should put yourselves in your customer’s shoes and get to know how are people searching for your business How many people are searching for it In order to maximize the conversions on your site, you need to know how many people are searching for the keywords. Is this relevant to your business You can show up for a lot of queries on the search… Read More »Getting started with keyword research